I don't know where the concept of "Christmas in July" came from, other than I am pretty sure that retailers are working on their Black Friday advertisements right now.
(You won't be seeing me in any line at the crack of dawn, the stroke after midnight after Thanksgiving or any other God forsaken times, even if it means missing out on slashed prices on socks at Fred Meyer. There is not enough coffee in the world...)
In doing some research however, I discovered that in July of 1944, the U.S. Post Office, Army and Navy - as well as advertising agencies and greeting card companies - started a campaign to promote the early mailing of Christmas cards to troops serving overseas.
Now you know!
To say that the holiday season is right around the corner may seem like a long-shot, but it will be here before we know it. That being said, I want to share a few Christmas additions to my Etsy shop:
10-percent off your purchase of individual, sets of 3, 5 and 10 cards for the entire month of July!! It's as simple as entering the coupon code Summer10 at checkout. (This discount does not include custom orders)
I now have "Jingle Bells" stuck in my head...